• Marketing analysis and 4P

    Marketing Plan Process - Marketing Mix - Management & Tracking Tools

  • Tools for having the best marketing plan

    Marketing Budgets - Marketing and communication - Media general view

  • The brand is not just a logo - level 1

    Overview of Branding - Creative process: craft a brand - The Brand identity

  • The Brand is not just a logo - level 2

    Branding to the target customer - Marketing Decision Makers - The Brand process

  • The Brand is not just a logo - level 3

    How to Successfully Refresh a Brand - Optimizing Customer Experience